Press Release Creator - Free Online Generator

Press Release Creator

Generate a professional press release from key bullet points in seconds.

This press release creator turns a headline and a few bullet points into a formatted news release in seconds. Enter your company name, location, announcement and contact details, click Generate Press Release, and you get an editable draft with a dateline, body, company boilerplate and media contact block. It suits small businesses, startups, musicians and PR teams.

What Is a Press Release?

A press release is a short, factual announcement that a company or person sends to journalists, bloggers and news outlets to share something newsworthy. Typical triggers include a product launch, an event, a partnership, an award, a new hire or an album release. It is also called a news release or media release.

Most releases follow the same structure, because editors expect it and can scan it quickly:

  • Release line: "FOR IMMEDIATE RELEASE" tells editors they can publish now.
  • Headline: one line that states the news.
  • Dateline and lead: city, date and a first sentence that covers who, what, when and where.
  • Body: supporting facts, figures, dates and availability.
  • Quote: a statement from a named spokesperson.
  • Boilerplate: a short "About" paragraph describing the organization.
  • End mark and contact: "###" followed by the person journalists should reach.

Many PR guides suggest keeping a release to roughly 300 to 500 words, or about one page. Each element above appears in the output of this tool, so you start from the right shape instead of a blank page.

How to Use the Press Release Creator

You can create a press release by filling in six fields and clicking one button. Only the headline is required.

  1. Type your organization in Company / Organization Name, for example Acme Corp.
  2. Add your location in City, State / Country, for example New York, NY. It becomes the start of the dateline.
  3. Write the news in Headline / Announcement. If you leave it empty, the tool asks you to enter a headline.
  4. List your facts in Key Points (one per line). Put each fact on its own line: a date, a price, a target audience, a result. To add a quote, start a line with Quote:, CEO:, CTO:, Founder:, Spokesperson:, President: or Director: followed by the words.
  5. Fill in Contact Name and Contact Email so journalists know who to reach. If you enter an email, it must be a valid address.
  6. Optionally paste a short, verified description into Verified company description (optional). It becomes the About section.
  7. Click Generate Press Release, read the draft, then click Copy. You will see the message "Press release copied!"

If you change any field after generating, the old result is cleared. Copy your draft first, then edit the fields and generate again if you need to.

Worked Example: From Bullet Points to a Draft

A small software company can turn five lines of input into a complete first draft. Here is a realistic run.

FieldYou enterDraft shows
CompanyAcme CorpACME CORP
LocationNew York, NYNew York, NY, plus today's date
HeadlineAcme Corp Launches New Product LineUppercase title and lead sentence

In Key Points you type these lines: "New product reduces costs by 40%", "Available starting January 2025", "Targets small business owners" and "CEO: We built this to save owners time". The tool joins the first three into the body, adding a period after each: "New product reduces costs by 40%. Available starting January 2025. Targets small business owners."

The fourth line becomes a quote: "We built this to save owners time," said [Add verified speaker name and role]. Below that you get an About Acme Corp section, the ### end mark and a Media Contact block with your name and email.

The lead sentence reads "Acme Corp today announced" followed by your headline in lowercase. That is why you should rewrite it by hand, restoring capital letters on names and smoothing the wording, for example "Acme Corp today announced the launch of its new product line."

How to Read and Fix the Draft Before You Send It

The draft is a starting structure, and every bracketed phrase in it is a reminder to add a fact only you can verify. Search the text for square brackets before you send anything.

Placeholders you need to replace

  • [Add verified speaker name and role]: replace it with the real person and title, such as Jane Smith, CEO. Never attribute a quote to someone who has not approved it.
  • [Add a verified company description before publishing.]: paste two or three factual sentences about what the company does, when it was founded and where it operates.
  • [Add media contact email.]: appears when you leave the email blank.
  • [Add verified announcement details.]: appears when you provide no key points other than a quote.

Default values to watch for

If you leave the company name blank, the draft says "The Company". A blank location becomes "City, State", and a blank contact name becomes "Media Relations". These are fine for testing but should never reach a journalist.

What a strong draft looks like

  • The headline states the news in a single line, ideally under about 100 characters. Run it through the headline analyzer if you want a second opinion on length and wording.
  • The first paragraph answers who, what, when and where without needing the rest.
  • Numbers, dates and prices are specific. "Reduces costs by 40%" is stronger than "saves money", as long as you can prove it.
  • One quote adds opinion or vision, not facts that belong in the body.

Who Should Use a Press Release Generator?

Anyone who has news to announce but little time to format it can use this tool. The structure stays the same across industries, so only the facts change.

  • Small business owners: announce a new location, service or hire to the local paper and trade blogs.
  • Event organizers: list the date, venue, ticket details and speakers as key points, then add a quote from the host.
  • Musicians and labels: enter the song or album title, release date and streaming availability. Add a quote from the artist.
  • Startups: share a funding round, partnership or launch with a clear boilerplate.
  • PR and marketing teams: produce a consistent first draft that the team can then edit and have approved.
  • Students and beginners: see how a release is laid out, then practice by changing the facts.

Best Practices and Common Mistakes

The most common problems come from how the input is typed, not from the tool. These fixes take less than a minute.

  • Do not end key points with a period. The tool adds one automatically, so a typed period creates a double period.
  • Use one quote prefix only. Write "CEO: We are excited to launch" rather than "CEO quote: We are excited to launch", otherwise the word "quote" ends up inside the quoted text. Leave off the final period inside the quote too, since the tool adds a comma.
  • Add only one quote. If several lines start with a quote prefix, only the last one appears in the draft.
  • Keep one fact per line. Long, merged lines turn into long, hard-to-read sentences in the body.
  • Put the most newsworthy fact first. Body sentences appear in the order you type them.
  • Write the headline as a statement. A headline that is a complete news statement makes the lead sentence easier to rewrite.
  • Proofread the result. Paste it into the grammar checker and use the passive voice checker to keep sentences direct.
  • Check length. The line counter shows words and sentences, which helps you stay near one page.

Pitching the release

Most journalists first see your release as an email. Paste the release below a short pitch, and write a clear subject line with the email subject line generator.

Does a Press Release Help SEO?

A press release can help your visibility by putting your news in front of reporters, who may cover it and mention your brand. It is not a shortcut for rankings. Google's Search Central spam guidance warns against links with optimized anchor text in press releases distributed at scale, so write for readers and journalists first and keep any links natural.

Limitations to Keep in Mind

This tool formats the information you provide; it does not research your story or confirm your facts. The body is your key points turned into sentences, so it will need editing for flow, transitions and tone. The lead sentence is mechanical, and the date is always the day you generate the release.

The tool also does not send or distribute your release. After you copy it, paste it into your email, document or the distribution service you choose. Always have a second person check names, numbers and dates before publishing.

A clear headline, accurate key points and a real contact are all you need for a solid first draft. Fill in the fields above, click Generate Press Release and replace every bracketed placeholder. For more writing helpers, browse the content writing tools collection.

Frequently Asked Questions

How do I create a press release with this tool?
Enter your company name, location, headline, key points and contact details, then click Generate Press Release. Only the headline is required. Copy the draft, replace any bracketed placeholders with verified facts, and edit the opening sentence before sending it.
What is a press release and what should it include?
A press release is a short announcement sent to journalists to share news. It should include a headline, dateline, lead paragraph, supporting facts, a quote, a company description and media contact details. This tool generates all of those sections from your input.
Can I add a CEO quote to the press release?
Yes. Start one key point line with Quote:, CEO:, CTO:, Founder:, Spokesperson:, President: or Director:, then type the words. The quote appears in the draft with a placeholder for the speaker's name, which you replace. Only the last quote line is used.
Why does my press release show text in square brackets?
Square brackets mark information you left blank, such as the speaker name, company description or contact email. Replace each one with a verified fact before publishing. Blank fields also fall back to defaults like The Company or Media Relations.
Is the press release generator free and do I need to sign in?
Yes, the Press Release Creator is free and does not require sign-in. You can fill in the fields, generate a draft and copy it with one click. You can regenerate after changing any field.
Does a press release help SEO?
A press release can raise brand visibility when journalists cover your news, but it is not a ranking shortcut. Google's spam guidance warns against optimized anchor text links in mass-distributed releases, so focus on newsworthy facts and natural, useful links.
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