Website Links Counter - Count Page Links Free

A website links counter shows how many links a webpage contains and sorts them into internal and external, dofollow and nofollow. Enter any page URL and you get a total link count, an internal versus external split, and rel attribute totals, so you can audit the link profile of a single page in seconds.

What Is a Website Link Count?

A website link count is the number of unique hyperlinks found in a page's HTML, grouped by where they point and how they are marked up. Every clickable link in a page's code is an anchor with a destination address, and the count adds those destinations up.

This tool sorts each link two ways. First, by destination: a link is internal when it points to the same domain as the page you entered (with or without "www"), and external when it points anywhere else. Second, by the rel attribute: a link is nofollow when its rel value includes nofollow, and dofollow when it does not. Dofollow is simply the default state, not an attribute you add.

The tool also tallies four other rel values when they appear: noopener, noreferrer, sponsored and ugc. Empty links and bare "#" links are skipped, and a link address that appears several times on the page is counted once.

How to Use the Website Links Counter

You only need a page address to run a check, and the whole process takes a few seconds. Follow these steps:

1. Type or paste the page address into the Website URL field. The placeholder shows the format: https://example.com.
2. Use the full address of the specific page you want to audit, such as a blog post or product page, not just the homepage, if that page is your target.
3. Press the submit button. The form is replaced by a "Counting all links on the page..." message while the page is read.
4. Read the line at the top of the results. It shows the response details for the page, including the HTTP status and the size of the HTML in bytes, followed by the total links found.
5. Review the breakdown cards: Total Links, Internal Links, External Links, Internal Dofollow, Internal Nofollow, External Dofollow and External Nofollow.
6. Check the internal and external percentages, then use the link at the bottom to run another page.

If you leave off the "https://" the tool adds it for you. Addresses with spaces, a missing domain or an unsupported scheme are rejected with an error message, so retype the URL and try again.

Worked Example: Reading One Page's Link Count

Say you enter the address of a blog post at https://example.com/blog/seo-tips. The results show 84 links found, which is the total of unique link addresses on the page.

• Internal Links: 61
• External Links: 23
• Internal Nofollow: 2, so Internal Dofollow is 59
• External Nofollow: 9, so External Dofollow is 14
• Sponsored: 4 and noopener: 11 (these rows appear only when the page uses them)

The split is calculated from the total: 61 divided by 84 is about 73% internal, which leaves 27% external. What does that tell you? The post links mostly within your own site, which is normal for a page that sits inside a navigation menu, footer and related-post blocks. The 4 sponsored links suggest paid or affiliate placements that are labeled correctly. The 2 internal nofollow links are worth a look, because internal links rarely need nofollow, and they may be leftover from a template.

How Do You Read and Act on the Results?

Each number answers a specific question about the page, and each has a typical fix when it looks wrong. Use the guidance below as a set of rules of thumb, not fixed targets.

Total links

The total shows how much a page's link equity is divided. Google's older webmaster guidelines suggested keeping links on a page to a reasonable number, often quoted as about 100, and many SEOs still treat that as a loose ceiling for ordinary content pages. A total of 300 on a short article usually means a heavy menu, a mega footer or tag clouds. Trim links that do not help a visitor reach something useful.

Internal versus external

Most content pages are mainly internal, because navigation, categories and related posts all point inward. A page that is 95% external may be a resource list, which can be fine, or a thin page that sends readers away without pointing deeper into your site. If internal links are very low, add contextual links to related guides. The Internal Link Silo Planner helps you decide which pages should link to each other.

Dofollow and nofollow

Dofollow links can pass ranking signals, while nofollow links ask search engines not to treat the link as an endorsement. Internal nofollow links are usually accidental. External nofollow is expected for links you do not want to vouch for, such as comment links or ads.

Sponsored, ugc, noopener and noreferrer

Google documents sponsored, ugc and nofollow as link attributes that describe a link's relationship. Noopener and noreferrer are about browser security and referral data, not rankings. If you publish paid links and the sponsored count is 0, fix the markup.

Who Benefits From Counting Links on a Page?

Anyone who edits, audits or buys placements on web pages gets something from a link count. Typical situations include:

• Content editors checking that a new article links to enough related pages before publishing.
• Technical SEOs comparing the link totals of a template across several URLs to spot bloated menus or footers.
• Site owners after a redesign verifying that the new layout did not drop or flood internal links.
• Link builders reviewing a prospect page before asking for a placement. A page with 400 outbound links offers a weaker placement than one with 15. You can pair the count with the Backlink Checker for a fuller picture of a site.
• Affiliate publishers confirming their sponsored links are marked up as expected.

Best Practices and Troubleshooting Tips

The most useful way to work is to count a page, change something, and count it again. A few habits make the numbers easier to trust.

• Test the exact URL you care about. The homepage, a category page and a product page have very different link counts, so audit each template separately.
• Compare before and after. Note the total, internal and external numbers before an edit, then run the page again afterward.
• Look at anchor wording separately. This tool counts links but does not list their text. Use the Anchor Text Analyzer to check whether your link text is varied and descriptive.
• Confirm the destinations work. A high link count is not helpful if some links lead to errors. Run the page through the Broken Links Finder to catch 404s and dead URLs.
• Use the status line. If the response shows an error status or a very small byte size, the page may have blocked the request or returned a login or error page, so the count will not reflect what visitors see.

Why does my count look lower than expected?

Because each unique link address is counted once, a link that appears in the header, body and footer adds just one to the total. Empty links and bare "#" links are also left out. If you counted by eye or by a browser extension, you will probably get a higher number.

Why do subdomains show up as external?

Links are classified by comparing the link's domain with the page's domain. A link from www.example.com to blog.example.com has a different host, so it may be treated as external even though you own both. Keep that in mind when a site uses several subdomains.

What Are the Limits of a Link Count?

The tool reads the HTML it receives when it requests your page, which is the source of the page as delivered. Links that a script adds after the page loads may not appear, and the page may return different content to different visitors. The status line at the top of the results is there so you can see what was received.

The count also covers one URL at a time and does not crawl your whole site. To audit a full site, run your most important templates and pages one by one. A link count says nothing about link quality, relevance or ranking power, so use it as a diagnostic, not a score.

Ready to see what your page is really linking to? Enter your URL in the checker above, review the internal and external split, and fix the first mismatch you find. For more options, browse the full set of backlink tools to continue your link audit.